Curtis McGill and Scott Houdashell are the co-owners/founders of Hey Buddy Hey Pal, maker of the NAPPA Award Winning Product, the Cake-N-Bake Challenge game. They started at the kitchen table, where they hatched a fan-favorite idea about coloring Easter Eggs. Now introducing their first-ever game, we got the chance to chat with them about the process, their career as year-round toy makers, and fatherhood.

You both have had different careers before becoming toy inventors. Please share with our readers what you most enjoy about being in the toy business.

Curtis McGill: Honestly there are many things that I enjoy about the toy industry.  From inventing new and fun ways for children to create and come back to the kitchen table, to the toy shows and seeing what new and how different companies connect with their customers and the kids of the world.  Of all the businesses I have had the opportunity to be a part of, I always say the Toy Biz is the most fun.  On top of that I work with my Best Friend Scott, and we have a great team that keep us straight and keep the wheels turning at the “Eggquarters.”

Scott Houdashell: You both have had different careers before becoming toy inventors. Please share with our readers what you most enjoy about being in the toy business.

What does a typical day look like for you?

CM: Every day is different, but all days consist of trying to meet our mission of bringing toys to market that bring the family back to the kitchen table and to create and play together.  From talking to our team in Hong Kong on late night (US time) morning Hong Kong time, to tracking containers, PR Meetings, managing inventory.  We wear a lot of hats, but that keeps it Egg-citing I guess.

You are both dads, in addition to being entrepreneurs. What’s your favorite activity with your own kids? Please tell us how many kids you have and what ages they are.

CM: 3 kids.  Two 19-year-olds who are in their freshmen years at college and a 16-year-old Junior in High School.  We are kind of in the “becoming better friends and advisor stage” of parenting.  Toys aren’t on their list anymore.  We are enjoying traveling together, playing with our 2 dogs, and talking about their plans and where they want to end up in the next 10 years.  They do help give us advise on our new toys, most of the time they still laugh at my stupid egg puns.  All 3 of my kids got to go to Shark Tank with us and be on the show – and watch us land a deal with Lori Greiner!  It was really great to share that egg-perience (last one I promise).  The memories we make together are what dad enjoys most,

Why is play important?

CM: What is the world without play.  NO FUN!  We enjoy having fun and bringing families together, friends together, kids together.  We need each other in this crazy world.

SH: Children’s minds are full of imagination.  Play is important because it stimulates creativity which is what we hope to provide with each new idea and product we develop.

What was your favorite toy or activity as a child?

CM: Favorite toy was GI Joe.  I had 4 sisters, so I got to save a lot of Barbies.  Favorite Game, UNO.  Activity was anything involving sports.  My mom had a day care while I was growing up, we had a ton of crafts that we made.  Those memories stand out and some of the Christmas Ornaments we made there still hang on our family tree today.

SH: Growing up I have fond memories of playing outside in the dirt with toy tractors and my big yellow Tonka Dump truck.  I still have these childhood toys which I proudly display at “The Egg-quarters.”

When not working, where will we find you?

CM: Traveling with family and friends.  It is rare for us to take a trip without Uncle Scott (Houdashell).  We all typically travel together and have made great memories and look to make many more.

SH: You will find me at my shop most of the time.  I have always enjoyed working with my hands.  I still enjoy working with wood and metal. Turning wrenches and working on my vintage cars is also a passion of mine.

Best advice you have received since becoming a dad?

CM: Listen to your kids.

How has parenthood changed you?

CM: I asked my wife the other day if we could adopt a baby.  All of our kids are about gone or are gone and the old Curtis before kids has disappeared.  Being a parent is who I am, and I like to think that I am good at it.  She politely told me to wait for grandkids.  I may just show up with a baby like she does dogs someday and we will see if she makes me take it back.

What would you tell your middle school self?

CM: Have fun always.  Don’t be too serious.  Life is a gift.  SMILE and always make room for Nachos!

SH: Be patient and don’t be afraid to talk to the popular girl.

What are you most proud of since launching Hey Buddy Hey Pal?

CM:We have had so many successes in such a short time.  But our charitable giving with Saint Jude and Make-A-Wish top the list for me.  Before Covid we would go to the Children’s Hospital and Scott would put on the Bunny Suit and our kids and friends would decorate with the kids and families there and give them Eggmazing Egg Decorators for their house.  Those are the things I am most proud of, and this toy company has allowed us to that!!!

SH: When I came up with the Eggmazing Egg Decorator concept — by accident decorating with my kids— I had no idea that this crazy concept from spinning an egg with an electric screwdriver with a marker on an egg would turn into a full-time career in the toy business!  It’s really quite amazing.  I’m so proud that I was able not just to come up with an item, but together with my partner Curtis, and a team of awesome “eggs” at the office, turn this little idea into a full-time, year-round business.  Now, we’re a toy company that today sells seasonal items like a variety of Eggmazing Decorators, Tremendous Ornament Decorators, Halloween’s Stack-O-Lanterns and now our first game, the Cake-N-Bake Challenge!  We’re all truly blessed to have so much fun at our day jobs and make kids and families happy with our products too!

Jossy Lee is the creator and mom behind the 2022 NAPPA Award winning board book, Mommy Goes To Work.

We recently chatted with Lee about her company’s mission and parenthood.

Meet Jossy Lee, the mom behind Mommy Goes To Work board book.

Jossy Lee with husband Matt and sons Jeremy and Timothy

Please tell us a little about your company’s mission

Mommy Goes To Work celebrates working mothers and makes drop offs easier, one story at a time. This book series is the first offering from woom, an incubator nurturing working moms through credible insights, actionable solutions, and heartfelt inspiration.

What made you want to start this company?

Mom guilt and separation anxiety led my family to create  Mommy Goes To Work. It creates a sense of togetherness, drawing connections between our days at work and at school. As we tested the story book with over 100 working moms and people who support them, we realized that there are so many opportunities to improve the working motherhood journey. We aim to drive  innovation that supports working mothers so they can thrive at work, at home, and anywhere they aspire to be.

Did you have a mentor growing up? And what role did that person play in your life and your career?

My grandmother! While raising five children, she co-founded the first hospital in my hometown with my grandfather and built a successful career impacting many lives. Our next Mommy Goes To Work book is dedicated to my grandmother and all moms working at hospitals.

I was the third girl in my family and  Chinese culture values boys a lot more than girls. My birth would have been a disappointment for others, but fortunately, my family was different. Grandma has always believed girls can be anything and everything. She is 93 this year and still active and curious—she has been learning bitcoin and loves using her Apple watch!

Best life advice you received growing up?

“Find your gift and give it to others.” I am a firm believer in combining your passion with your unique superpower, and using that to create things with purpose and meaning.

How has parenthood changed you?

My ability to switch from one task to another significantly increased. One time during the pandemic, I was changing a diaper the minute before I jumped into the zoom meeting room to host a board meeting—and it didn’t bother me at all! I am proud of my agility in managing my work and life to be the best I can be.

When not working, where will we find you?

Enjoying big and small things with my family in Boston or Taipei!

What would you tell your middle school self?

I spent a lot of effort trying to be like everyone else so that I could “fit in.” I would tell myself, “Stand out. Be you, be the unique you, and be the best you.

Best advice on parenting you’ve received?

Involve kids in your work. My husband and I often talk about our work with our kids, fill them in on our projects and take them to our workplaces. We’re constantly amazed by their ability to come up with creative solutions. One time I shared with my then 4-year-old that I was worried my colleagues wouldn’t like a new idea I was about to propose. He said “Mommy, even if they don’t like your idea, I still think you are the best. You just tell them, let’s keep trying, don’t give up, and together we’ll find better ideas.” Wow!

What do you enjoy doing most with your family?

Snuggly story time. Reading together every night sparks conversations and our imaginations. Mommy Goes To Work was inspired by our love for storytelling and we hope it brings joy and inspiration to many families.

Becoming a new mom is one of the most special times of our lives and we want to help celebrate all new moms this Mother’s Day. Here are a few of our NAPPA Award-winning picks. For more gift inspiration, visit nappaawards.com

Qeepsake: Capture your child’s milestones with this easy-to-use app. Members receive daily texts, prompting them to text back a moment or milestone with a photo. Qeepsake securely builds these texts and photos into a digital journal that can be shared with family and printed into a book. $95.88, Qeepsake.com

CLOUD ROBE: This buttery soft robe will make you feel like you’re lounging on a cloud. The perfect addition to your lounge wardrobe. Lightweight and airy. $118, bumpsuit.co

Mommy Goes to Work: A book celebrating working moms makes drop offs easier, one story at a time. Help ease the transition back to work after maternity leave. $19.99, entire family, amazon.com

Milkmaker’s Bath Tea + Foot Soak: Everyday stressors are no match for the physical and emotional toll that pregnancy can bring. Luckily, self-care is always on the menu with this calming soak. $10, munchkin.com

Milkmaker’s Rest + Rise Wellness Balm: Here to help you reset. Carefully formulated with shea butter and jojoba oil, these soothing pregnancy balms are infused with therapeutic essential oils that relax and awaken the senses. $20, munchkin.com

Milkmaker’s Belly Mask: Designed to help moms tackle self-care and deal with skin changes due to pregnancy. Made with nourishing, anti-inflammatory, and antioxidant-rich ingredients. $8, munchkin.com

Milkmaker’s Belly Balm: As you nurture your bump from the inside, nurture it on the outside. Made with 100% natural ingredients like coconut oil, rose hip oil, and shea butter. $15, munchkin.com

Signature Sublime® Contour Nursing & Maternity Bra: Bye-bye, bunched padding. This is the fixed padding nursing T-shirt bra you’ve been searching for, providing effortless contouring and comfort from pregnancy to postpartum. $44.99, kinderdbravely.com

Willow Go: Allows moms to quietly and discreetly pump hands-free with no cords, tubes, or dangling bottles. The two modes give a customized experience. $329, onewillow.com

Ultimate Nursing Bra: This v-cut, sculpting bra was designed to give you the extra support and confidence you deserve during the postpartum journey. Super supportive and versatile. $58, bumpsuit.co

The Lucy: The perfect addition to your Maternity Wardrobe. A tank top style full maternity bodysuit that is easy to style with any item in your closet. $130, bumpsuit.co

Sublime® Adjustable Crossover Nursing & Lounge Bra: Whether you’re pregnant, nursing, or beyond, this is perfect for lounging, running errands, and sleeping. The stretchy fabric and crossover design allows for pull-aside breastfeeding access. $39.99,
kinderdbravely.com

Velcro Waist Trainer: Whether for general shapewear, waist-training or just making it through the third trimester, this ensures you’re fully supported. Aids with postpartum and C-section recovery or wear daily under clothing as shapewear. $89, bumpsuit.co

Cloud Dress: This super soft maxi dress is the ultimate lounge dress. Featuring a 4-Way Stretch Fabric, this dress can be either dressed up or down. $98, bumpsuit.co

Bamboo Seamless No Rub Thigh Saver: Sometimes your thighs rub each other the wrong way. This perfectly protects you from chafing to stay comfortable and confident all day long. $19.99, kinderdbravely.com

Minimalist Hands-Free Pumping & Nursing Plunge Bra: With dreamy fabric, a sleek profile, and fixed padding, this underwire-free bra is the perfect combination of style and functionality. $54.99, kinderdbravely.com

Building A Family Culture of Play

Watching a child build a fort with blocks or a whole imaginary world with sand buckets at the beach is a study in concentration and learning. Play is how kids learn – about the world, about their connection to other people and about themselves.

Giving kids the free time to play is critical for their development, and having different opportunities to play is also important. Outdoor adventures, pretend play, solo and group play all help cultivate different skills, including fine and gross motor development, cognitive and social-emotional learning skills.

We encourage parents to seek out opportunities to play with their kids. This shared time of doing something together just for fun builds lasting bonds and allows a safe space for open communication to grow.

At the National Parenting Product Awards (NAPPA Awards) we have a front row view of how important play is. We often hear from our parent toy and game evaluators how connected they felt to their children when playing a certain game and how happy they are to have discovered this new (and fun) way to interact with their child.

Kids Grow Through Play

 

 

 

 

 

 

 

 

 

 

Parents also often tell us that they can see their child’s growth in a variety of ways through play. They see empathy come through when their child gently cares for their cuddly stuffed animals, and they see enhanced concentration and social connection when playing a board game together as a family.

Our lives as parents are hectic. There is so much to do in the day – work, meal prep, school and other activities and just keeping our house together. Taking the time to come together as a family and play a game is one of the best ways to connect and for everyone to destress.

Play as a Family

Start a family tradition of game nights (or weekend mornings if that works better) for your family. Start it when your kids are toddlers and continue it through the teen years and adulthood. Seek out games and activities that you enjoy together as a family and make the time for it at least once a week. When you’re on vacation, take some games with you for in-between activities and after dinner. The goal is to create a consistent culture of fun.

While your kids are enhancing their strategic and critical thinking skills through these games, you’re building connections as a family and showing your kids that you genuinely enjoy their company – that’s a feeling they will carry with them always.

Elena Epstein is a mom of two and the director of the National Parenting Product Awards (NAPPA Awards), which has been celebrating the best in games and toys for more than 32 years.

NAPPA Award Winners Announced: January 2022

Meet our latest NAPPA Award Winners announced in January 2022:

Preschool Genius

A set of dry-erase activities and games with a genius twist. The set has questions that add a deeper engagement with learning. $27.95, ages 3-6, amazon.com

 The 12 Systems of the Body: Adventure Series Book Set

Introduces 12 systems of the human body to build a foundation for human anatomy. This series includes the five senses, the skeletal, muscular, nervous, respiratory, digestive, immune system and more. $120, ages 8+, knowyourself.com

206 Bones of the Human Body- 4 Book Set

From your head to your toes, this 206 Bones of the Human Body- 4 Book set has a lot to discover about the human body, especially for children. Includes Hands, Arm & Shoulder; Foot, Leg & Pelvis; Rib Cage & Spine; Head, Face & Neck. $79 for set or $19.99 per book, ages 8+, knowyourself.com

Art Puzzle-Dancing Lion

Features Chinese cultural elements of traditional folk customs of the lion dance. Contains 18 knowledge points so kids can learn about these traditions as they explore their creativity. $21.99, ages 5-8, toiworld.com

My First Puzzle-Dinosaur

Double-sided puzzle pieces feature dinosaurs on one side and bones/skeletons on the other. Great for building problem-solving skills and imagination. The number of pieces increase step-by-step to challenge toddlers through their developmental growth. $13.99, ages 2-4, toiworld.com

Ahaaa Math

Make math fun with this game-based  learning app for kids. Covers a wide variety of skills including geometry and logical thinking with 5,000+ exercises and games. Safe for kids with no ads. $59.99/yearly or $8.99/monthly, ages 4-10, ahaaamath.com

PJ Library Presents Podcasts: Afternoons with Mimi and Beyond the Books

Two new podcasts from the beloved organization that has been sharing free children’s book  with Jewish values throughout the world. Well-known tales come to life in a fun new way that connects kids to Jewish traditions, culture, holidays and values. “Afternoons with Mimi” is designed for younger kids and “Beyond the Bookcase” is for kids ages 6 to 12. Free, PJLibrary.org/podcast

 

NAPPA Award Winners Announced in January 2022

Meet our latest NAPPA Award Winners announced in January 2022:

Train Your Mind Like a Ninja

A card deck with 30 “secret skills for fun, focus and resilience.” Using ninja training and martial arts as a fun framework, these cards help kids increase their focus, compassion, emotional balance and awareness. $18.95, ages 5-9, shambhala.com

Name and Tame Your Anxiety: A Kids Guide

Describes what anxiety is, how it works and how to manage it. This guide also explains self-advocacy and “translates” the common (and strange) things adults say about anxiety. $14.99, ages 9-13, freespirit.com

Mightier

Designed to help children better understand and regulate their emotions, including anger/aggression, irritability, frustration, anxiety or a diagnosis like ADHD, ODD and Autism Spectrum Disorder. Developed by clinicians at Boston Children’s Hospital and Harvard Medical School to help children practice coping skills by playing biofeedback games. Starting at $40/one month membership, tablet and heart rate monitor included; ages 6 to 12 who struggle with their emotions, mightier.com

Little Hero’s Journal

Guides children through a 13-week journey of self-discovery. From daily challenges that promote developing new skills to the weekly habit tracker that helps them create routines, children develop a growth mindset and the self-esteem. $25, ages 7+, bestself.co

 

 

 

NAPPA Award winning books and music.

Meet our latest NAPPA Award Winners announced in January 2022:

Kindie Rock Stars Podcast

Showcases the amazing talents of children’s musicians and family entertainers. Each episode features an artist story, song story and a song. Free, patrickadamsbooks.com

Shadow Play Books

Unfold the book, turn down the lights and switch on a flashlight to be transported into a world of imagination. These magic books will inspire parents and kids to share nightly stories. $39.90, ages birth+, shadowplay.store

Sharon, Lois & Bram Best of the Best Live

Features live tracks taken from tours in Canada and the U.S. during the band’s touring heyday in the 1990s. Compiled by super fans, this release is the ultimate throwback experience from one of the top enduring children’s music artists. $14.99, sharonloisandbram.com

Star Forest

An album filled with imagination, adventure and play. Musicians Hawk, Fawn, Sluuth and Rocktapus VII (and a whole bunch of star slugs) take you on a musical journey where anything is possible if you dream big. A mix of rich bodied melodies, dreamy ballads, toe tappers and pirate rapper. $11.99, ages 5-8, starforest.rocks

The Lively Forest by Ginalina and illustrated by Kelley Wills

What do you see, what do you see? The Lively Forest – wild and free! This book by award-winning children’s writer, Ginalina, presents a story on second nature rooted in the diversity of the west coast forest biome and the joy of outdoor community. $15, ages birth-8, beautifulworldbooks.com

You Are Magic

Through the 15 songs on debut album, You Are Magic, July Mees and her dad Jared explore the silly and sensitive sides of childhood. Dig deeper into emotions and issues for modern kids. $10, ages 3-9, tenderlovingempire.com

 

NAPPA Award Winning products best for baby, toddlers and new moms

Meet our latest NAPPA Award Winners announced in January 2022:

Qeepsake
Capture your child’s milestones with this easy-to-use app. Members receive daily texts, prompting them to text back a moment or milestone with a photo. Qeepsake securely builds these texts and photos into a digital journal that can be shared with family and printed into a book. $95.88, Qeepsake.com

Chicco PhysioForma Silicone Mini Orthodontic Pacifier 0-2m
An extra light, ultra-small orthodontic pacifier designed especially for newborn babies. The unique angle and lateral curve of the nipple evenly distribute tongue pressure across baby’s palate. Tiny ridges and an inclined nipple shape guide proper tongue placement. $5.99, ages birth-2 months, chiccousa.com

Teddy Tunez Baby Musical Toy
A musical and a teething toy with a specific focus on the development of the senses. Features cheerful songs and vivid colors to engage babies and toddlers. Perfect for on-the-go. $21.99, ages birth-36 months, amazon.com

Tumbl Bear Impact Absorbing Hats
An innovative range of children’s hats (beanies, bucket hats, caps) that look, feel and wear like everyday hats, and feature a hidden layer of high absorption impact foam. $49.95, ages 6 months-6 years, tumblbear.com

NatureBond Silicone Ice-cream Baby Teether
The multiple layers of ice-cream swirls effectively help massage sore, swollen gums and soothe emerging teeth. Comes in 5 “flavors” — Strawberry, Chocolate, Vanilla, Matcha and Peppermint.
Free of BPA, phthalate, PVC, lead and cadmium. $16.90, ages 3 months+, naturebondglobal.com

Lulla Doll
A soother and sleep companion for babies, toddlers, and beyond. Imitates closeness to a caregiver at rest with its soft feel and soothing sounds of real-life heartbeat and breathing.⁠ $49.99, ages birth-6, lulladoll.com

HOFISH Women’s Maternity High Waisted Leggings
A great pair of yoga pants for a variety of occasions. Designed to fit comfortably with gradually increasing abdominal circumference. The high waist design can lift the buttocks to protect the waist. Stretchy and comfortable for all day wear. $21.99, amazon.com

HOFISH Over the Belly Maternity Shorts
The shorts designed for maternity moms. Have high stretch, providing enough support with your changing belly, but include plenty of style. $23.99, amazon.com

HOFISH Seamless Clip Down Nursing Bra
The perfect bra for new moms. Featuring a buttery soft feel, one-hand access, adjustable shoulder straps and easy drop cups. The unique push up padding gives the perfect support with style. $29.99, amazon.com

Planet Duck
Bath time is not complete with these cutest toys. These upright floating rubber ducks are a must-have for your baby bath accessories collection. Have little holes for squirting squeaking fun. $14.82, ages 3+, planetduck.world

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